Social Media, Networking
The emerging social media—the synergy of online identity, communication, consumer-generated content, and traditional media, combined to create compelling experiences for consumers—has surpassed the trend status and is now considered a phenomenon. Social networking has revolutionized the way we communicate and share information. Our social networking services are primarily web-based and provide rich interaction, such as blogging, messaging, email, video, podcasts, and discussion groups.
Imperative to the marketing mix, last year advertisers spent $920 million advertising on social networks. According to eMarketer, they plan to spend a lot more in 2009, with billings predicted at around $1.3 billion. Social Networking is here to stay, and it’s not expected to slow down any time soon.
Word of Mouth Marketing
Yes, this is just like what you think it is. One person to another, over coffee, over a fence, under a sunny sky, or on a laptop. Word of mouth is nothing new, it’s just become worldwide…because once it’s said online, it almost never goes away. Not just person to person anymore, word of mouth is computer to computer, program to program, interest group to interest group, and on and on… It’s wild out there, and you need to be in the conversation!
Web site Design & Development
When someone visits your Web site, what expectations do they have? Which features of the Web site best reinforce the value of your brand? Because your online communications need to be integrated, interactive, and meaningful, not only in terms of imagery, but also in terms of features and functions, we help you explore all of your options. Together, we can develop a site that provides competitive advantage for your brand. Using the newest Web tools for impact, empowerment, and data gathering, we carefully craft user-friendly sites that work seamlessly.
Blog Design & Development
According to Wikipedia, a blog is a website where entries are made in journal style and displayed in a reverse chronological order. Blogs often provide commentary or news on a particular subject; and, some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. Most blogs are primarily textual although some focus on photographs (photoblog), videos (vlog), or audio (podcasting), and are part of a wider network of social media.
We provide blog design that will help you build an online community, increase and retain readership, and ultimately, create a memorable and lasting brand. Our design concepts are creative and elegant, and we pay full attention to the fine details that yield professional themes.
Every company needs an online voice… all you need is a purpose. Have one? We’ll give you the tools you need to make your voice heard. So what will you blog about today?
Search Engine Marketing & Optimization
In order for your site to give you the results you want, visitors need to be able to find it. Your site needs to be optimized and properly submitted to major search engines. Search Engine Optimization (SEO) helps you drive high quality, targeted traffic to your site. By “crawling” your Web content and Meta data, search engines are able to determine if your site is relevant to the end-user’s search. The more congruent your site content is to the query, the higher it will be ranked on search engines. We help market your products and services online, using the latest search engine marketing technology, to help your company gain territory on the Web.
A database gives your Web site increased flexibility. A Web-based database allows you to perform real-time, automated updates of the site content and template-based calendars and event pages, and also gather valuable information from site visitors.
The advantages of dynamic, database-driven Web sites over static HTML files are tremendous—especially when it comes to customer relationship management. Collecting, working, managing, and mining customer data for newsletter distribution, direct mail, surveys, and promotions is now easier than ever!
We specialize in the design and creation of database-driven Web sites. Our databases possess robust architecture, functionality-rich features, unmatched compactness, stability, and ease of development—all in a user-friendly interface!